The business end of strategy.
Our tactical teams provide real-time service management with a focus on profitability. Each tactical team is dedicated to a single game and focused on the full scope of live service, from development planning to monetization and retention optimization.
Live Tactical Teams
Running a successful game service requires calculating business sense and passion for the art of gaming. Beyond a great product and go-to market strategy, building a winning game service requires a vigorous focus on day-to-day tactics at all levels of the live team.
Some tactics are intuitive to experienced teams, but most must be refined and adapted though rigorous testing and analysis. At its heart, live game tactics is a fusion of psychology, creativity, and market analytics.
What are the responsibilities of the Live Tactical Teams?
Our live tactical teams typically take ownership of the following areas:
Service Design- Customer Engagement Design
- User Acquisition and Retention
- Player Life-cycle Planning
- Game Planning and Design
- Player Acquisition
- Merchandising and Monetization
- Service Experience Design
- Data Instrumentation Planning
- Data Management Design and Integration
- Behavioral Analysis
- Report Design
We work hand in hand with development and operations teams to deliver the most engaging user experience possible.
Contact us at bizdev@sleepygiant.com to discuss your specific requirements.